Case Studies
Digital Transformation & Lead Generation Success of BSV
For over a century, the Bank of Southside Virginia (BSV) has been synonymous with community. However, its online presence was dated and not generating leads. We integrated SEO, content marketing, and strategic ad campaigns to enhance BSV’s digital footprint and build a lead generation powerhouse. We’re confident that the results below highlight the transformative impact of our value-focused, results-driven approach.
Search Engine Visibility
For over a century, the Bank of Southside Virginia (BSV) has been synonymous with community. However, its online presence was dated and not generating leads. We integrated SEO, content marketing, and strategic ad campaigns to enhance BSV’s digital footprint and build a lead generation powerhouse. We’re confident that the results below highlight the transformative impact of our value-focused, results-driven approach.
Metric: Organic impressions up to 144.4K April 2023 from 15K October 2020 (+ 963%)
Search Engine VisiGoogle Search Rankings bility
Being ranked high in Google Search is like having your community bank placed at the top of a list. When people in your local area search for banking services, your bank will be among the first they see. This increases the likelihood of attracting new customers and contributes to your reputation in the community.
Metric: First page keywords increased to 219 in July 2023 from zero August 2021
Organic Channel Growth
Being ranked high in Google Search is like having your communit
Metric: Organic grown to the 2nd biggest channel behind Direct
Organic Channel Growth
Being ranked high in Google Search is like having your communit
Metric: Organic grown to the 2nd biggest channel behind Direct
Search Engine VisiGoogle Search Rankings bility
Being ranked high in Google Search is like having your community bank placed at the top of a list. When people in your local area search for banking services, your bank will be among the first they see. This increases the likelihood of attracting new customers and contributes to your reputation in the community.
Metric: First page keywords increased to 219 in July 2023 from zero August 2021